A bright future ahead
PowerSmart prides itself on being a leader in commercial solar power installations in New Zealand and the South Pacific as well as residential solar installs.
Although the PowerSmart website had served them well, generating a healthy flow of leads, it was time to take it to the next level. The key directive for Woods Creative (design) and MOCA was to 'be local anywhere and customer centric' driven by a better understanding of customer behaviour and conversion fed through tracking and measurement.
PowerSmart have full control of their content and images through MOCA's CMS technology so they can focus on delivering localised content and targeted messaging throughout the online customer journey.